Life Insurance

Life Insurance

Protect What Matters.
Whatever stage in life you're at.


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Whether you're single, in a relationship, have a family or are a single parent, protection can give you the financial security you need for yourself or for your dependants.


Is Life Insurance for me?

If you have anyone financially dependent on you, such as a partner, sibling, children or even an aging parent, then Life Insurance is for you. People take out life insurance policies to ensure that, if they die, their loved ones are looked after. Life insurance can help with paying off debts, household bills, childcare costs and account for your mortgage payments.

With our 5-star Defaqto cover, you can either take out Term Life Insurance that will cover you for a fixed period of time, or Whole of Life Insurance that covers you as long as you need it.


Cover and rewards from 77p per day*

Taking out a policy doesn't mean you have to cut back on your lifestyle. With our exclusive discounts and rewards, we'll help keep you healthy from day one, so you'll always get something back whether you claim or not.

With Vitality Optimiser, our optional extra, you'll have access to even further exclusive rewards including discounted gym membership with Virgin Active, cinema tickets for getting active, money off travel with British Airways, savings on Eurostar journeys and more.

*Charged on a monthly basis

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Explore our reward partners

Choose the lifestage that matches your own:

Life insurance is a necessity whichever stage in life you're at, whether you're single, in a relationship, have a family or are a single parent.


Call us to talk to a VitalityLife Adviser

03339204711 03334149323


Or if you’re short on time:


Request a Call Back

8am – 8pm Monday to Friday
9am – 5pm Saturday and Sunday

Life Insurance that rewards #EverydayAthletes.

With one of our award-winning plans, even little everyday things like walking up the escalator or over to the bus stop could earn you big-brand partner rewards.

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